"Without LeadGenius our direct mail campaigns would have landed flat on their face."

Steven Wadsworth, Principal Sales Data Analyst

Our Values

30%
increase in pipeline coverage
2x
more booked meetings
Faster
deal cycles with full buying committee visibility
Improved
accuracy across CRM and outreach

WHAT WE DID

Paycor’s direct mail campaigns were inefficient and expensive with bulk contact data that resulted in a 75% deliverability rate. Managing the direct mail program was time consuming and failed to deliver an increase in sales pipeline.

LeadGenius found and verified each contact, reviewing 15,000 contacts and updating over 55,000 data points, determining job changes and office address location even when the contact worked remotely.

THE RESULT

• 95% successful delivery rate
• 209% sales opportunity generation
• $160K+ saved in return shipping/restocking

Results & Impact Stats

"You’ve made the sellers very happy, which makes me very happy."

Global Director, Account Based GTM Strategies (ABM/ABX)

4,521 Records delivered

35% of contacts identified as left the account

Increase upsell and cross sell opportunities

"Not only did these Insights contribute to higher booking rates, they also revealed accounts with higher spend and lower overall risk."

Commercial Data Business Director

2x Increase in Bookings. Accounts with Insights identified were 2x more likely to become a customer

Significant Month-to-Month Spend. Accounts with Insights identified spent more than those without

Significantly Lower Risk. Accounts with Insights identified were significantly less likely to default over time

400+

Customers

42

Countries

3Billion+

Data Record Served